Gold & Ashes

Gold & Ashes
Freston Rd

Zone 2 - Notting Hill + Holland Park

Freston Rd, London W11




on view 24/7

In the early hours of 14 June 2017, a fire broke out in Grenfell Tower.

The block of flats in Kensington and Chelsea, one of England’s wealthiest boroughs, was covered in ACM flammable cladding. The choice of material on the building and the lack of regulations meant the fire could not be contained and resulted in the deadliest fire in Britain since the Second World War.

Seventy-two innocent lives were lost and hundreds of residents displaced.

Over the past two years, Feruza Afewerki has met with and photographed survivors, bereaved families and members of the local community. By capturing their portraits and listening to their stories Feruza hopes this exhibition will highlight the humanity and courage of the Grenfell community, honour the memories of loved ones we have lost and bring dignity to people directly impacted by the tragedy.

This photo series refocuses the lens on the heart of the matter, the people, the voices, and the Grenfell community’s stories.

This photo series will culminate in the Gold & Ashes photo book to be released July 2021, which is available to pre-order now. All the proceeds from the photo book will be donated to mental health and well-being charities operating in the area.

Feruza Afewerki is a photographer, storyteller and a bereaved family member of the Grenfell Community.
Gold & Ashes is inspired by Feruza’s desire to humanise the story of Grenfell by offering a space for survivors, the bereaved and the local community to share their voices and truths. Over the last two years, Feruza developed a kinship bond with those photographed; their strength and courage has shown her the beauty in community and given her the drive to reshape the narrative by refocusing on the people at the heart of Grenfell.

Feruza dedicates this exhibition to her big sister Amal Ahmedin and niece Amaya Tuccu.

Production Team: Paula Bernal, Cheyenne Dwyer- Mcdowall, Hermine Kudia, Tara Stephenson, Safiya Rand, Errol Donald, Yetunde Animashaun, Fauzia Amao, Zachary Crawley, Ben Saunders, Johnny Seymour
Photography Curator: Marie-Kathrin Blanck
Exhibition Curator: Bolanle Tajudeen
Exhibition Designer: Saraphina Mattis